Kingfisher in a fix as DIY expert looks for a new boss

Russ Mould
20 March 2019

“Kingfisher’s failure to increases its dividend for a tenth year in a row – and join an elite club of just 26 current FTSE 100 members to have such a record – is the subtlest indication that its turnaround plan is not delivering. The decision to change not just its head of IT and also its chief executive is more of a giveaway, as is a change in how the company will measure the success of the ONE Kingfisher project’s results,” says Russ Mould, AJ Bell Investment Director.

 
Source: Company accounts. Financial year to January

“Current boss Véronique Laury will point to the completion of £600 million in share buybacks on schedule, as a counter to the dividend disappointment. But paying a dividend is a greater commitment than a share buyback, which can be flexed so much more easily, and ultimately the buybacks have done nothing to help the share price. After three years of ONE Kingfisher, the shares are down by roughly a third, whereas the FTSE 100 is up by a fifth over the same period.

“Granted, Ms. Laury has not been helped by weak economic growth in the company’s core British and French markets and a further lurch down in sales in the latter at Castorama held back group-wide performance in the fourth quarter. Revenues fell by 4% on a like-for-like, constant currency basis in the final three months of the year, the worst showing since the launch of the ONE Kingfisher plan.

 
Source: Company accounts. Financial year to January

“That in turn led to a sixth year-on—year drop in like-for-like sales in the last eight quarters and also a drop in adjusted pre-tax profit to £573 million, against £683 million a year ago and well below the consensus forecast of £622 million.

 
Source: Company accounts. Financial year to January

“The board and investors alike have clearly lost patience. The move to switch how Kingfisher measures success of its turnaround may at least be one step forward here.

“Rather than the somewhat nebulous goal of ‘a sustainable annual profit uplift of £500 million by 2020-21, over and above what the business would have delivered without the plan,’ the board will now focus on ‘ growth in sales, gross margin, retail profit and return on capital employed over the medium term.’

“That unfortunately leaves Ms. Laury with nowhere to go after just over four years in the hot seat and the company is now looking for her successor. 

“Ms. Laury is one of just six female FTSE 100 CEOs at the moment and she is currently the third-longest serving of that group, which will be joined by Penny James when she takes over at Direct Line from Paul Geddes on 9 May.

Company

CEO

Started

Days

Years

Imperial Brands

Alison Cooper

May-2010

3,245

8.9

Severn Trent

Liv Garfield

Apr-2014

1,804

4.9

Kingfisher

Véronique Laury

Dec-2014

1,563

4.3

Whitbread

Alison Brittain

Jan-2016

1,171

3.2

GlaxoSmithKline

Emma Walmsley

Apr-2017

718

2.0

ITV

Carolyn McCall

Jan-2018

443

1.2

 

 

 

 

 

Direct Line

Penny James

May-2019

 

 

Source: Company accounts, Refinitiv data

“Depending upon the timing of Ms. Laury’s departure, Kingfisher could become the seventh FTSE 100 member to get a new leader in 2018. Three have already done so and three more are about to make well-flagged and carefully-planned changes.”

Company

New CEO

Previous CEO

Date of change

Unilever

Alan Jope

Paul Polman

01-Jan-19

BT

Philip Jansen

Gavin Patterson

01-Feb-19

Aviva

Maurice Tulloch

Sir Adrian Montague (interim)

04-Mar-19

BAT

Jack Bowles

Nicandro Durante

01-Apr-19

Ashtead

Brendan Horgan

Geoff Drabble

01-May-19

Direct Line

Penny James

Paul Geddes

09-May-19

Kingfisher

TBC

Véronique Laury

TBC

Source: Company accounts

Russ Mould
Investment Director

Russ Mould’s long experience of the capital markets began in 1991 when he became a Fund Manager at a leading provider of life insurance, pensions and asset management services. In 1993, he joined a prestigious investment bank, working as an Equity Analyst covering the technology sector for 12 years. Russ eventually joined Shares magazine in November 2005 as Technology Correspondent and became Editor of the magazine in July 2008. Following the acquisition of Shares' parent company, MSM Media, by AJ Bell Group, he was appointed as AJ Bell’s Investment Director in summer 2013.

Contact details

Mobile: 07710 356 331
Email: russ.mould@ajbell.co.uk

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